FlexMR·3d agoCreating an Engaged Insight Community With Behavioural ScienceAn insight community is a long-term, continuous, always-on research space where members can log in and participate whenever it is…
FlexMR·Jun 29Workshops and Beacons: A Guide to Building Customer Salience CapacityMost organisations are not short of data, insight or decks. Their biggest challenge is not whether customer understanding exists since most…
FlexMR·May 29Communities and the Post-Cookie Future of MarketingThe abundance of data available at our fingertips is not an uncommon topic in the industry these days. Neither is the question: how do we…
FlexMR·May 29Empathy, Emotion and Compassion in Customer ClosenessEmpathy, compassion, and emotional understanding are increasingly recognised as essential components in building a culture of customer…
FlexMR·May 20How to Build Customer Centricity in 2026Customer centricity sounds straightforward: put your customers at the heart of every decision. But according to research from the CMO…
FlexMR·May 14Stop Chasing Insight, Start Driving Decisions: Quirk’s London 2026Has the market research industry spent years producing insights with no demonstrable impact on business decisions? Quirk’s London 2026…
FlexMR·May 8From Firefighting to Foresight: Predictive CXMost CX programmes are built to react. The ones that create lasting value are built to anticipate. Here’s how teams can combine customer…
FlexMR·Apr 27What are the Key Strategic Considerations of Insight Communication?In most organisations, insight teams are not short of data, tools, or analytical capability. Dashboards are richer than ever. Models are…
FlexMR·Mar 31Closeness That Travels: How Technology Can Strengthen Customer ClosenessWhat is technology actually doing to customer closeness?
FlexMR·Mar 1Great Insight and Communication are Equally ImportantWe live in a world saturated with data. Organisations of all kinds boast dashboards, analytics platforms, real-time metrics and rigorous…
